"First comes attraction – you are attracted to someone. But if you get what you are attracted to, very easily, the charm goes away. It dies out very fast. But if what you are attracted to becomes just a little bit difficult to have, then you develop love for it. Have you observed or experienced this?" This is a compilation of eleven talks given by Sri Sri in Santa Monica, California, in August 1996 and January 1997, focusing mainly on aspects of consciousness. Sri Sri examines the impact of Krishna, Buddha and Jesus on the collective, as well as the growing influence of New Age.